SMU MBA SEM 3 – QM0019 – FOUNDATIONS OF QUALITY MANAGEMENT

SMU MBA WINTER 2015 -2016

Dear Students,

SMU MBA WINTER 2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”

 

DRIVE

Winter 2015

PROGRAM – MASTER OF BUSINESS ADMINISTRATION (MBA)

SEMESTER – III

SUBJECT CODE & NAME

QM0019 – FOUNDATIONS OF QUALITY MANAGEMENT

BK ID – B1926

CREDITS – 4

MARKS – 60

 

Q1. a.  From the perspective of an organisation, a seller, or a manufacturer, what are the four parameters on which the significance of better quality can be realised? b.  Write a short note on the evolution of quality management.( a.   Explaining the four parameters , b.  Explaining the evolution of quality management) 6, 4

Ans. Explaining the four parameters

 

 Performance: Operating features of a product indicates how effectively the product or service is performing the intended functions. If the product Performances performance is said to be achieved. For example, if you buy a Honda bike and find it is running well as per the expected mileage and fuel consumption, you can say the bike is

 

 

Q2. Write in detail about the five different types of customer. (Explaining five types of customer) 10

Ans.  Loyal customers: Loyal customers are customers, who prefer to buy products of particular brand. Such customers are faithful to a single brand and do not switch to other brands frequently. Loyal customers, though not evangelists of brands, also help an organisation to good reputation through word-of-mouth about its products and services. These

 

 

Q.3  Describe the four phases of QMS implementation in detail. Define quality manual and explain it.

 

Ans.     Phase-1 Analysis: Planning: including the key objectives of the QMS and the responsibilities of the personnel towards the organisational objectives. Planning an effective

QMS enables an organisation to design policies required for different functional areas. Planning guides an organisation to identify its

 

 

 

Q.4.  Describe Knowledge Support System (KSS) and its scope. Write a note on interaction between quality and knowledge management. (a. Describing KSS and its scope b.  Explaining the interaction between quality and knowledge management) 10

 

Ans. Describing KSS and its scope: According to a study conducted by 14,000 organisations, around 80-90 per cent IT projects fail due to lack of a sound knowledge support system (KSS).  Like any other project, quality and knowledge are

 

 

 

Q 5. a. What do you understand by productivity? How can it be measured? b. What are the factors which affect productivity? (Explaining productivity Explaining how to measure it Atleast five factors which affect productivity)

 

Ans. Explaining the productivity: In the previous unit, you have studied about quality control and quality assurance. In this unit, you will be acquainted with the concept of productivity and quality management in modern business

 

 

 

Q 6.  What are the goals for which Malcolm Baldrige National Quality Award was created? What are the aims of Rajiv Gandhi criteria? 5, 5

 

Ans. Malcolm Baldrige National Quality Award: On August 20, 1987, President Reagan signed the Malcolm Baldrige Quality Improvement Act into a Law and the Baldrige Award opened up a new era in the American industry. It was created to promote the following goals:

 

 

SMU MBA WINTER 2015 -2016

Dear Students,

SMU MBA WINTER 2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”