SMU MBA SEM 1 -MB0039 –Business Communication WINTER 2015 -2016

SMU MBA WINTER 2015 -2016

Dear Students,

SMU MBA WINTER 2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”

DRIVE Winter 2015

PROGRAM- MBADS/ MBAFLEX/ MBAHCSN3/ MBAN2/ PGDBAN2

SEMESTER- 1

MB0039 –Business Communication

 

Q1. As a speaker you are addressing a group of people. Explain the elements involved in this communication.

(Key elements of communication) 10

Answer.

Key elements of communication

Communication is an important component for success in our personal and professional lives. It is the key to building favorable relationships.

 

 

Q2. What is the importance of Kinesics and Polemics in communication? Explain with examples.

(Kinesics with example, Polemics with example) 5, 5

Answer.

 

Kinesics with example

Kinesics is the most often studied and important area of non-verbal communication and refers to body movements of any kind. Different body movements can express inner states of emotion. The different body movements

 

 

Q3. How does internal business communication affect the organization? Discuss the role of each stakeholder in this.

(Importance of internal business communication, Stakeholders role)3, 7

 

Answer.

Importance of internal business communication

Internal business communication is the exchange of information within a Company internal business communication; internal business communication involves interaction with the following stakeholders:

  • Superiors
  • Peers

 

 

Q4. Imagine a new product from food industry. Write a persuasive letter to customers, persuading them to buy your company’s product.

(Choosing the product and describing in letter, Persuading the customer to buy it) 5, 5

Answer.

Choosing the product and describing in letter

Here we choose Special Costa Coffee as a food product.  The following is a persuasive letter for the same:

Café Coffee Day

36# 2/10 civil Line

 

Q5. You are going to face a job interview for the post of Manager-operations. Which aspects you will keep in mind while facing the interview?

(Aspects to be kept in mind during job interview) 10

Answer.

Aspects to be kept in mind during job interview

 

Research the Target Company: To be well prepared is half the victory. Do your homework, e.g. go to the company’s website and read about their vision, mission, strategy, products, finances, departments, competitive advantages, competitors etc.etc. If the company does not have a web presence look them up at the library, call the

 

 

Q6. Write short notes on:

  1. a) SQ3R technique of reading
  2. b) Circulars

(SQ3R technique of reading, Meaning and role of Circulars) 5, 5

Answer.

 

  1. a) SQ3R technique of reading

SQ3R stands for the initial letters of the five steps in studying a text-
Survey S
Question Q
Read R
Recall R
Review R

Let us briefly go

 

SMU MBA WINTER 2015 -2016

Dear Students,

SMU MBA WINTER 2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”