SEM 4 – MB0052 STRATEGIC MANAGEMENT AND BUSINESS POLICY SMU MBA WINTER 2015 -2016

SMU MBA WINTER 2015 -2016

Dear Students,

SMU MBA WINTER 2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”

 

 

 

ASSIGNMENT

DRIVE WINTER 2015
PROGRAM MBADS/ MBAFLEX/ MBAHCSN3/ MBA – SEM 4
SUBJECT CODE & NAME MB0052

STRATEGIC MANAGEMENT AND BUSINESS POLICY

BK ID B1699
CREDIT 4
MARKS 60

 

Note: Answer all questions. Kindly note that answers for 10 marks questions should be approximately of 400 words. Each question is followed by evaluation scheme.

 

 

Q.

No

Question Marks Total Marks
1 Illustrate the Strategic Management Model (SMP) Explain the levels in SMP
  Strategic Management Model Levels in SMP 4

6

 

10

2 “Business need to be planned not only for today but also for future. This implies the

continuity and the need for sustainability” Enumerate

  Planning for business continuity 10 10
3 Explain the following:

(a)   Core competence

(b)   Value chain analysis

  (a)    Core competence

(b)   Value chain analysis

5

5

10
4 Write a brief note on Turnaround strategy.
  Brief note on Turnaround strategy. 10 10
5 What is Stability Strategy?

Explain the BCG (Boston Consulting Group) Portfolio Model

SMU MBA WINTER 2015 -2016

Dear Students,

SMU MBA WINTER 2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”

 

  Stability Strategy BCG Portfolio Model 5

5

10
6 Define the term ‘Strategic alliance’.

Enumerate its characteristics and objectives

  ‘Strategic alliance’.

Its characteristics and objectives

3

7

10

 

SMU MBA WINTER 2015 -2016

Dear Students,

SMU MBA WINTER 2015-2016 Assignments are available. For Booking ,Kindly mail us on kvsude@gmail.com OR call us to +91 9995105420  or S M S your “ Email ID ” us in the following Format  “  On +91 9995105420 we will reach back you with in 24H ”